Threads will begin experimenting with a new feature that will allow you to schedule the publication of your posts in advance. Adam Mosseri, director of Threads and Instagram, explained from his account on the platform that “we will soon begin testing the messages scheduled in the application, which we have been working on for months.”
With this feature, users will be able to plan and prepare their posts to be published at specific times, without needing to be online at that precise time.
Mosseri made an important clarification, explaining that “responses cannot be programmed: we want to balance giving people more control to plan their conversation threads and, at the same time, encouraging conversation in real time.”
This new functionality could be especially useful for content creators, businesses, and other professionals looking to maintain a presence on Threads without having to constantly be active to post manually.
The new feature is reminiscent of old applications such as TweetDeck, which were vital for the use of these social networks by professional entities.
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Via: Threads