Twinkly partner del Roma Pride 2023. The Italian tech company has chosen to give its contribution and support to the LGBTQIA+ community by joining the great event in the capital as a sponsor, which in recent years has stood out at European level for its participatory, shared, festive and collective nature. To light up the most unforgettable moments of the month of Pride, from 2 to 18 June during the Pride Croisette in the splendid setting of the Baths of Caracalla, comes the ROMA PRIDE Wall: a large light installation, 10 meters long and 4 meters high, illuminated by the LED lights of Twinkly, which will pay homage to the numerous identities and subjectivities of the LGBTQIA+ community by projecting a sequence of 19 different flags that represent it, from trans to pansexual to non-binary, just to name a few. A way to make them known and visible, while celebrating the many gender identities.
Twinkly has always made the rainbow a way to give expression to creativity and show the potential of its patented technology which, thanks to the special mappable LEDs with 16 million colors and the app capable of controlling them, allows you to create combinations of light and extraordinary effects. Furthermore, the luminous animations can be synchronized to the rhythm of the music, making them the perfect ally for a festive event such as that of the Pride Croisette in Rome which will be a place for celebrations, but also for debate and exchange during the two weeks.
Twinkly’s commitment to the LGBTQIA+ community this year is global, also arriving in New York with the Twinkly Bar Crawl, a parade in the parade between the New York bars of Christopher Street where the Pride movement has seen its first steps over the years 70. The Stonewall Inn has been one of the symbolic places of the LGBTQIA+ movement since its inception, from which the homonymous riots (Stonewall riots) started which symbolically represent the moment of birth of the modern community liberation movement all over the world, as well as the Duplex Piano Bar: both will light up with the Pride-themed lights, colors and effects of the Twinkly LEDs. For the occasion, Twinkly will support the Stonewall Gives Back Association with a donation, which deals with creating safe environments and spaces for people in the LGBTQIA+ community in difficulty.
Pride Month can enter everyone’s homes with Twinkly (official site) which has always illuminated domestic environments with a rainbow of lights. Starting from 1 June, thanks to the new set of effects created for the occasion, available for free in the effects store of the Twinkly app, it is possible to create luminous and scenographic effects with 19 flags of the subjects that make up the LGBTQIA+ community. A way for everyone to show their support and bring the typical party atmosphere of the rainbow parade to anyone who wants, making it an element of home decor, even for outdoor spaces.
All devices can be virtually grouped with other Twinkly products to create complex and synchronized lighting installations. All Twinkly products can be mapped and each individual LED can be controlled individually, allowing you to create and reproduce unique effects, gradients and animations. Twinkly lights are compatible with popular voice assistants, such as Hey Google and Amazon Alexa, as well as Apple HomeKit, Homey, Razer Chroma RGB and OMEN Light Studio. The latter represent an incredible opportunity to enhance the gaming experience with breathtaking lighting effects that interact with the gameplay.
The official hashtag to follow Twinkly activities throughout Pride Month is #TwinklyPride.
