The kick-off takes place at a PLUS supermarket in Almere, where a consumer symbolically hands in the first can at a collection point.
National advertising campaign
In addition to the symbolic kick-off, there will also be a national advertising campaign to make people aware of the deposit on cans. The cans with a deposit can be recognized by a deposit logo.
Due to the transition period to the deposit system, it is also possible that cans with a deposit and cans without a deposit will be on the shelves for a while, because old stocks must first be cleared.
At least 90 percent of cans must be collected separately by law for recycling. Currently, approximately 150 million cans per year still end up in nature as litter.
Donate to charity
Now you may be wondering where you can collect the cans. 27,000 collection points will be installed across the country, in supermarkets, at major train stations and in petrol stations along motorways.
When returning your cans you can choose to get the deposit back or to donate it to a charity.
700 million in deposits
According to director Raymond Gianotten of Statiegeld Nederland, the executive organization behind the deposit system, approximately 2.5 billion cans are placed on the Dutch market every year. In total, small and large plastic bottles and cans will require an annual amount of approximately 700 million euros in deposits.
The introduction of the deposit was actually supposed to apply as of January 1, but this was postponed to April 1 due to organizational problems.
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