the star of the comedy series most awarded and loved in recent years, does not go out. On March 15, the premiere of the season 3 of Ted Lassoand has obtained 59% more audience than season 2, in its premiere chapter.
It is a data that comes from Samba TV, a firm that registers the viewing of more than 3 million televisions in the United States. Much more reliable than the 45,000 televisions that Nielsen uses to measure audience, which many people use as a reference.
Of these 3 million registered televisions, 870,000 households connected to Apple TV+ to see the premiere chapter of the season 3 by Ted Lasso. That’s no less than 59% more than the season 2 premiere, according to Deadline.
It is a very reliable statistic, given how large the sample is, although it does not include other devices, such as mobile phones.
Ted Lasso season 3 sweeps audiences
Only the important series gain audiences as the seasons go by, and Ted Lassoit certainly is.
The Apple TV+ sports comedy has been liked by critics, and has won 11 premios Emmy, including those of Best Comedy Series in 2021 and 2022.
Bearing in mind that, according to his own Apple TV+the premiere of season 2 broke the audience record for the platform, it seems that Ted Lasso temporada 3 is going to set the bar even higher, certifying that it is the most watched series, and therefore the most important for Apple.
The vice president of Samba TV reveals in Deadline one of the problems he has Apple TV+: most of his series do not attract subscribers. Ted Lasso yes: “Jason Sudeikis and crew have done an admirable job getting fans into the stands, but many leave immediately after watching the show.”
And he points out: “In the second half of 2022, Ted Lasso was the most watched program on Apple TV + by the public that only saw a single program on the platform.”
So it seems that there are a lot of subscribers that They only sign up to see Ted Lassoand then they are deleted because they are not interested in anything else.
It is audience success of the popular comedy series It also shows that there is an audience that is not looking for the dramatic, ultraviolent and tension-filled series that are triumphing now, such as The Last of Us or La Casa del Dragón. prefer kind series that make you feel good. Let’s hope other platforms take note of this ratings success of season 3 of Ted Lasso.
