Twitch is the platform used by streamers from all over the world to express their creativity and passion. It can be defined as the gaming platform par excellence even if, over time, it has evolved by opening up brand new avenues. And it is precisely for this reason that Tom Verrilli, Chief Product Officer, and Mike Minton, Chief Monetization Officer, have decided to address the entire community in order to announce their decision to add brand new monetization tools for 2023.
That is, what was announced in the open letter (which you can find at this address) is that the Twitch team has worked on what has been implemented over the past year while simultaneously opening new paths for 2023. Here, below, a handbook on key points:
In 2023, Twitch wants deep interaction between streamers and communities to be even more central. Initiatives such as SUBtember, very successful in 2022, will be repeated, both with a global and local reach, to promote greater support for streamers. The creation of collateral content starting from livestreaming will be encouraged, with the introduction of new tools, with the goal of making it easier to promote your lives even outside of Twitch, for example through a collaboration with Twitter.In the first part of the year, changes will be made to improve the management of advertisements, from pre-rolls to a notice designed to avoid abrupt interruptions of live broadcasts. Among the other features on which Twitch intends to work on over the next few months is Guest Star, with the aim of further facilitating its use, but new metrics will also be introduced within the analytics and more effective discovery tools to facilitate the discovery of new content.
In short, there are so many initiatives and they will ensure streamers an easier way to manage their content, their live shows and their collaborations; this will certainly make it easier to organize and consequently earnings. Let’s stay tuned. In the meantime though, did you know that Wonder Boy Anniversary Collection is available? Here our dedicated article.