Last year, Yamaha launched the Digital Ride Out app – allowing motorcyclists to ride different routes with puzzles and score points for the overall standings. Due to its success, the app will have a Benelux sequel this year.
The concept is simple: motorcyclists in the Benelux can download the app and ride one of the routes that starts and ends at a Yamaha dealer. While driving the route you will receive questions and assignments. These range from taking a picture with your motorcycle at a certain statue or monument to answering questions about Yamaha. Correctly answering a question or executing an assignment earns points.
The higher you are in the leaderboard, the better the prizes get. For example, you have a chance to win a TomTom navigation system, motorcycle clothing from Yamaha and the winner even wins a Yamaha MT-07! Also, the top three will win a merchandise pack on the first day of the month, and the runner-up at the end of the competition will win a Yamaha XSR125. How to join? Just download the app, and you’re done! More info: www.yamaha-motor.eu
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