On the Croisette, from 17 to 28 Maythere will be six images of the Italian romantic comedy and 3D animated, film produced entirely in Italy and made by Not Just Music Srl, an independent and autonomous production house.
PAPmusic Animation For Fashion, written by LeiKièbefore being launched on the big screen, will make the launch of his own first advertising campaign at the Cannes Film Festival.
The PAPmusic Animation For Fashion film
The name PAPmusic, takes inspiration from the word POP Music \ POP ART, but takes the name of P’AP, that is Prêt-À-Porter. L’original fashion house by PAPmusicin fact, it comes to life in the undisputed capital of Italian fashion, Milan.
Different forms of art are involved (music, fashion, design and Italian artistic heritage), all with attention to the smallest detail. The narrative style, audio and video are the recognizable and driving artistic elements of PAPmusic Animation For Fashion, the film is animated in Full CGI and it will be one of a kind both in content and style.
This author comedy will involve the public by focusing on smile. Viewers will be able to recognize themselves in funny, authentic and funny characters identifying with witty, truthful and unexpected events.
The rhythm by PAPmusic Animation For Fashion is dynamic and it young and fun style.
L’idea of this multimedia movie born from music, develops in stories, takes shape in the 3D world through the reconstructions of locations and historical monuments known all over the world.
THE young employees of the company PAPmusic they will make a series of choices, some right, some wrong and, as happens in the life of all of us, they will make themselves protagonists of their professional life and their goals.
In the moments of crisisall in the work team, will get involved, showing their skills, attitudes and abilities.
In the work, themain topicaddresses the real working procedures of the fashion world.
The team will have to solve the various business problems by addressing their weaknesses, their feelings and the various work obstacles, bringing out the best in themselves.
PAPmusic Animation For Fashion is the story of both private and working life of this team of young, fashion, anti-fashion, nice and funny characters. There storytelling and the audio language they blend together creating one recognizable and unique style.
Often, the narrative breaks are supported by musical moments that can be reminiscent of video clip inspired by fashionto an audience attentive to trends.
Sectors involved in PAPmusic Animation For Fashion
Music
The soundtrack, which accompanies the scenes of the film, was composed by LeiKiè and contains about 90 original pieces of music. These will inspire the designer’s creations and characterize the characters. Inside there are songs from different genres such as “Baciami_Ba …”, “Ipnosi” and “Il_Cagnolino”.
Fashion
In the comedy, it will be told how business procedures in the world of fashion take place, and they will be created in real 3D fashion collections and numerous look of the characters.
Design
Each object and furniture of the sets created in computer graphics has been designed in the style of PAPmusic Animation For Fashion.
Italian artistic heritage
The historic center of Milanthe Colosseum, Pompeii and the Bridge of Sighs in Venice they were a source of inspiration to create CGI scenes and images with great attention to detail. After long years of creative work and dedication, PAPmusic Animation For Fashion will be completed in the coming months.
PAPmusic Animation For Fashion, where fun, originality, culture, education and aesthetics meet, is already starting to take shape and will soon be presented to the public!
