Italiaonline, to increase e-commerce and physical sales
the sales through e-commerce have increased exponentially in recent years, especially under the pressure of the restrictions for the Covid-19 pandemic. Who believed that the growth of the e-commerce sector hurt sales in brick-and-mortar stores, however, he must change his mind. While online sales continue to increase, i consumers do not rely only on the Internet and also alternate purchases in points of sale where they can go in person. To increase sales, it is not enough to boost e-commerce, but you need to increase store visits.
the strategie omni-channel they are the solution of the future for the sales industry and require professional websites that are suitable for achieving different marketing objectives. To create a website you have to rely on reliable services that know how to create it according to the customer’s needs, just like they do Italiaonline. His service “New sites offer“allows the creation of customized and modular websites, suitable for achieving business objectives, such as increasing visits to the store.
E-commerce and in-store sales, Italiaonline’s omni-channel strategy: why and how to create it
A research commissioned by Amazon showed how the trend for the sales industry is to have one omni-channel marketing strategy. Despite the increase in online sales, it is important for customers to also be able to shop in-store, especially in Italy.
Every business that wants to increase the sales of its brand will therefore have to study a strategy that also allows for increase the number of visits to the store, encouraging the growth of conversions in the physical store.
Achieving this goal requires the creation of websites that allow both to consolidate the brand’s online presence, than to offer some features necessary to attract its target of potential customers to visit the physical store. Creating a website that is fit for purpose requires the help of experts, such as those of Italiaonline, which accompany the brand in every phase of development until the desired result is achieved.