Will more sustainable startups in Overijssel seize the opportunity to develop in the province? Now that the climate summit in Glasgow has been completed, more money will probably be released for sustainable companies, Hengelo business developer Martin Landkroon expects. For Overijssel, this is a good time to invest in startups that make a positive contribution to climate change. Landkroon therefore makes a specific appeal to politicians and the University of Twente.
Most startups can now be found in the west of the country. Landkroon thinks it can be done differently. Now is the time to start a sustainable business. If one goes, more will follow, Landkroon expects. The market is not yet saturated and money is being made available for the development of companies. According to Landkroon, Overijssel should seize opportunities and try to get these start-ups to the province.
Green Province
“Overijssel can lead the way and become a green province. Many companies have started and grown in Overijssel, but not enough sustainable companies yet,” says Landkroon. “You have to strike while it is hot. There is now so much attention for the environment. When you start a startup, you now get the most resources. You now come up with solutions that the market demands.”
A startup is a young company with an innovative idea that uses new technology and is aimed at rapid growth.
Landkroon makes a specific appeal to the University of Twente and the politicians in Overijssel. “Large startups have arisen here. We have experience with this in our region, such as Booking.com or Thuisbezorgd.nl. A step that needs to be taken now is to help and support climate tech, also known as sustainable startups.”
Seizing opportunities
The University of Twente produces the most start-ups of all Dutch universities. But not enough sustainable startups yet, says Landkroon. Private investors now want to invest fully in sustainable startups. Europe is also making money available to make the world more sustainable. According to Landkroon, the chance that more money will now become available should be used optimally
I appeal to the University of Twente and the politicians in Overijssel to help sustainable startups.
Overijssel already has sustainable startups, such as SoundEenergy in Enschede, which makes environmentally friendly air-conditioning. Drone4 in Almelo, makes large drones to transport packages and ASAT Technologies in Hengelo, makes solar panels in roof tiles.
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